Why colour finishing changes perceived quality
fashion & beauty, hospitality travel & food, customer awareness Marco Joe Fazio . ˙ . Founder & Strategic Communication Director fashion & beauty, hospitality travel & food, customer awareness Marco Joe Fazio . ˙ . Founder & Strategic Communication Director

Why colour finishing changes perceived quality

Colour finishing is not a decorative filter. It creates continuity, protects materials and skin tones, directs attention and helps the completed film retain its character across different viewing environments.

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Retouching Beauty
fashion & beauty, customer awareness Marco Joe Fazio . ˙ . Founder & Strategic Communication Director fashion & beauty, customer awareness Marco Joe Fazio . ˙ . Founder & Strategic Communication Director

Retouching Beauty

Today’s technology indeed gives us incredible tools to manage tasks quicker and with less human resources than before.

Artificial Intelligence (AI) is taking the upper hand over us, controlling our homes, driving our cars, writing our texts and many other tasks… which we eventually forget how to do! I noticed that my handwriting got worse in the last decade, obviously, as I am not training enough on that.

However, as much as it is easy and fun to let computers do our work, knowledge and control are vital in any operation.

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